Too many of my customers avoided this since it was a new and scary form of foundation (I worked in cosmetics at Nordstrom for a year).
Dior Airflash is a spray can medium-full foundation with a fine spray nozzle that shoots out a fine spray of foundation. The concept is just the same as a can of spray paint. You have to shake it first to emulsify the ingredients so they will come out even. It even sounds just like a can of spray paint when it's shaken due to the metal balls inside that helps to mix it all together. You can either spray it directly on your face, or use a brush. I don't know who you are out there that is talented enough to spray it directly on your face. A fellow co-worker of mine didn't know how to apply this to a customer that asked her and she just started spraying. Afterwards, the customer took the next 10-15 minutes taking the foundation out of her ears, eyebrows, nose, eyelashes, eyes, etc.....
A large rounded kabuki brush is the best way to apply this in my own experience trying it out in several different ways with different brushes. My favorite brush to use is the brush pictured with the Airflash. It is the Chanel Touch-Up Brush and it applies it evenly and beautifully. You also use a lot less product with a brush.
It's actually a very very quick and simple foundation to use. You get a very even airbrushed look every time. Using this product everyday will last you a good 3 months of use or so. I have had mine for a few years since I only use it for special occasions.
Dior Airflash foundation is so great for pictures! It is pretty water-resistant and does well in warm or humid situations. Many brides-to-be would come in and purchase this for their bridals and wedding because you truly get a beautiful skin finish for pictures or special occasions. A lot of TV News Anchors actually use this for a perfect complexion on camera. I touched up several News Anchors that would come in requesting one before they went on air.
- People with extra mature skin (very wrinkly) usually don't look the best in Airflash. A foundation made for customers with mature skin (Shiseido Radiant Lift Foundation) is recommended. Since this foundation can amplify flaws such as wrinkles and pores because it settles in instead of sits on top of the skin.
- People with visible pores needs to invest in a really good primer for pores (Clarins Instant Smooth Perfecting Touch Primer) so the foundation will smooth right over them because this foundation will amplify them ten-fold without it.
- This foundation is a really "dry" foundation so if you have dry skin at all, Airflash will amplify that as well and make your face look like a desert. Moisturize extra well before you use this foundation.
- People with acne-prone skin (like me) shouldn't wear this every day. I only wear it for special occasions since I can break out pretty bad after a few days in a row of using this.
The color guide can also be confusing, so I will shed some light on that;The shades go from light to dark. 10 is the lightest and 60 is the darkest. Any color ending in a "0" means it is neutral (pink and yellow tones), colors ending in a "1" means yellow tones (warm), and colors ending in a "2" means pink shades (cool).I am currently wearing shade 300 since I have a little bit more color from my self-tanner.
All-in-all this foundation is perfect for hiding my sunspots, freckles and redness. I love the way I look wearing it and it is the quickest way to apply foundation. It is a must-have for pictures or just to have even perfect looking skin.
***I purchased this product myself. I am not endorsed, nor do I get paid by Dior or affiliates. The opinions expressed are my own experience with the product***